- 27.3%
Lift in Ad Recall vs campaign benchmarks
- 28%
Higher TopView VTR vs. benchmarks
- 6.4%
Lift in Brand Favourability
Inspiring consideration for a new demographic with TopView, Top Feed and Creators
- Financial services
- Solutions (4)
- 120M
Total Views
- 622K
Install Volume
- 5X
ROI
Winning White Friday by Connecting Digital and Retail Through a Unified Brand Experience
- E-commerce
- Solutions (10)
- 26K+
new customers
- 28K
orders in 5 months
- 350+
orders a day
Optimizing supplement sales with GMV Max
- Food & beverage
- Personal care
- Solutions (4)
- 22%
ROAS increase
- 8%
growth in purchase rate
- €3.5
cost per purchase
Achieving continuous growth with a full-funnel strategy powered by AI
- Clothing & accessories
- Solutions (3)
- 67M+
video views in 10 days
- 12
ROAS
- 2.9%
CTR
Capitalising on seasonal summer demand to drive sales for innovative heat protection products
- Automotive
- Solutions (2)
- 47%
growth in new users
- 32.6%
improvement in cost per new user acquisition
- 13.3%
higher expected LTV from newly acquired users
Using automated TikTok solutions to grow new users 47%
- E-commerce
- Solutions (7)
- 19.3%
increase in Ad Recall
- 7.7%
lift in Brand Favorability
- 6.7%
growth in Brand Awareness
Leveraging TikTok Pulse to maximize brand lift during the holiday season
- Makeup & beauty
- Solutions (2)
- 1.2M+
Delivered total impressions
- 96K +
Conversions through the AI led microsite
- 147K+
Clicks to landing page
Transforming Vesak traditions into an interactive digital experience with TikTok
- Retail
- Solutions (2)
- 8.1%
ROAS lift
- -8.4%
CPA
Leveraging TikTok's automated performance solutions to scale efficiently through peak season
- Healthcare & pharmaceutical
- Solutions (8)
- 62%
Lift
- 33%
lift
- 37K+
Interactions
Using TikTok-first branded content to boost brand awareness, increase ad recall, and reconnect with Gen Z
- Food & beverage
- Solutions (2)
- 23.5M
impressions in 48 hours
- 100+
Creators activated
Proving the power of creator-led storytelling with its Privacy Display campaign, then extending that momentum through Galaxy Circle, its MENA-wide creator program
- Technology
- Solutions (5)